Battling the Big Lie: How Fox, Facebook, and the MAGA Media Are Destroying America
by Dan Pfeiffer
Twelve Books
Hardcover
From the publisher's website:
In BATTLING THE BIG LIE, bestselling author Dan Pfeiffer dissects how
the right-wing built a massive, billionaire-funded disinformation
machine powerful enough to bend reality and nearly steal the 2020
election. From the perspective of someone who has spent decades on the
front lines of politics and media, Pfeiffer lays out how the right-wing
media apparatus works, where it came from, and what progressives can do
to fight back against disinformation.
Over a period of decades,
the right-wing has built a massive media apparatus that is weaponizing
misinformation and spreading conspiracy theories for political purposes.
This “MAGA Megaphone” that is personified by Fox News and fueled by
Facebook is waging war on the very idea of objective truth—and they are
winning. This disinformation campaign is how Donald Trump won in 2016,
almost won in 2020, and why the United States is incapable of addressing
problems from COVID-19 to climate change.
Pfeiffer explains how
and why the Republicans have come to depend on culture war grievances,
crackpot conspiracies, and truly sinister propaganda as their primary
political strategies, including:
- Republican efforts from Roger Ailes to Steve Bannon and Donald Trump to sow distrust while exploiting the media’s biases and the Democratic Party’s blind spots.
- The optimization of Facebook as the ultimate carrier of Trumpist messaging.
- Educating the Left to stop clutching pearls and start “fighting fire with fire.”
- How to fight back against the trolls spreading disinformation and hate on the Internet.
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